The startup from Saarbrücken convinced the PIV Startup Day’s jury with their new lens.
For the second time, the Photo Industry Association (PIV) offered startups from the imaging industry the opportunity to present their business models to a broad specialist audience.
The finalists, who were selected in advance from all entries, presented their innovations in 5-minute presentations. Afterwards they had to answer the jurors’ critical questions. The 7-member jury included Hans Hartmann (Suite48 Analytics), Peter Siedlatzek (WSS Redpoint), Wolfgang Heinen (Imaging Media House), Dr. Lorenz Gräf (STARTPLATZ), Torsten Jensen (EY), Thomas Blömer (C.A.T. Publishing) and Kevin Pflock (Junge Gründer).
K|Lens Managing Director Matthias Schmitz was able to inspire the jury with his presentation as well as his answers. The selection criteria were degree of innovation, customer benefit, market and growth opportunities, idea implementation and self-marketing. In addition to the PIV Startup Award, the winner received prize money of € 2,500 and an exhibitor stand at photokina 2019.
Emilie Aabakken from the Norwegian startup company Wiral (Cablecam system) received a free presentation area at the Business Forum Imaging 2019 as the runner-up.
The third prize, a consulting voucher of 500 € from WSS Redpoint, went to Raypack AI for their AI-based products in the field of Visual Computing.
The fourth-placed finalist (FRAMEN) was also happy to receive a prize, namely a Show & Tell ticket for the renowned Visual 1st Conference in San Francisco.
“Startups stand for innovations and thus make an enormously important contribution to the continuous further development of our industry. The PIV Startup Pitch offers founders the opportunity to present their project to the professional world at an early stage and to establish valuable contacts with decision makers from established companies”, says PIV Managing Director Christian Müller-Rieker.
Further pitch participants were Prodibi (professional photo platform), OSMAKO (digital medium format camera), FrameALIVE (App for photos and videos), Photopills (photo community App) and Vectornator (vector graphics software). Journalist Carmen Hentschel led the event.